Leadership coaching that remembers your team.
- Client
- Axiom Intelligence
- Sector
- Leadership and workplace software
- Disciplines
- Digital Product, Story and Experience, Applied AI
Introduction
Before Axiom was a product, its founder ran six custom GPTs. They gave good advice, but each one started every conversation from scratch.
She has spent more than 20 years in staffing, and she knows where leaders struggle. The hard part of leading is rarely the plan. It’s knowing how to talk to each person on the team. Axiom brings together each person’s assessments and weekly check-ins to give leaders an early read on energy, direction and roadblocks, and advice on how to act on it.
The vision and the coaching method are hers. We shaped the product with her, designed the brand, worked through the rules for privacy and trust with her guidance, and built it.
The app
A few prompts a week, and a clear read on your team.
Employees answer a short set of prompts in a simple check-in, typed or spoken. Leaders see how each person is doing compared with their own baseline, so a quiet week from a quiet person doesn’t raise a false alarm.
- 01
Weekly check-ins
A short set of prompts in a simple interface.
- 02
Early signals
When someone’s energy or direction shifts.
- 03
One-on-one prep
Built from recent check-ins.
- 04
Coaching that remembers
It picks up the context from last time.
Coaching that remembers
AI that knows the person you’re about to talk to.
The founder’s GPTs started from zero every time. Axiom keeps the context: each person’s assessments, their check-ins over time, and the threads left open last week. Ask how to approach a conversation, and the advice reflects both you and the person across the table.
Trust is built in. Leaders only get advice drawn from what they’re allowed to see, and the coach doesn’t hold on to personal matters like health or family.
Built with AI
Rebuilt from scratch in about two weeks.
The first working version was live 20 days after the go-ahead. For the second version, we wrote the product picture and specifications first, then built with Claude Code working through them. It went from an empty repository to production in about two weeks, built mostly by one developer.
- 01
18 product specifications
Broken into 109 buildable issues.
- 02
Agents on the routine work
With people deciding at each checkpoint.
- 03
A concept before kickoff
A brand and landing page explored with AI before the first meeting.
Where it stands
Axiom’s second version is live.
The Lift team ran an alpha, the feedback was strong, and the team wanted to keep using it. Several outside organizations have asked about it.
Client review
“I lost a good employee, and looking back, the signs were there. If something had nudged me early (‘this is looming, maybe consider a work-from-home arrangement’), I would have saved myself three months of pain. That’s what Axiom is built to do.”
Services
Digital Product
- Product strategy
- UX and UI design
- Design system
- App development
Story and Experience
- Brand identity
- Landing page
Applied AI
- AI coaching
- Early signals
- Memory and privacy rules
- Agent-led development
