Interior design starts with a conversation.
- Client
- Blue Graphite
- Sector
- Interior design
Introduction
Blue Graphite Interior Design creates commercial interiors. Their hands-on approach is behind Edmonton spaces like the Mosaic Centre and the Hys Centre.
01
Starting with the story
A site that engages visitors with a story, not just imagery and clichéd sales narratives.
Blue Graphite’s founders, Leigh and Tricia, wanted the site to feel and read as an extension of themselves and their approach.
Every page works toward that, and the How We Do It page was designed to make Blue Graphite’s process easy to digest.
02
A flexible brand
The brand and the website were developed in tandem. The result is a strongly realized visual language, online and off.
Working on both at once let us refine the site’s design as new brand elements were created, with our team exploring and collaborating as the graphic and typographic treatments took shape.
