A fast site that handled over a million event-week page views, alongside campaigns that lifted online pre-sales by roughly 75%.
Read the case study: K-Days
Arts, Culture & Entertainment
Built for opening night, and the rest of the year.
Festival sites, ticketing flows and in-venue experiences built for opening-night traffic.
Festivals, venues and cultural organizations run on a calendar. Most of the year is planning, then everyone shows up at once: tickets go on sale, the schedule drops, the doors open. The site, the app and the screens in the venue all have to hold up in that window, and audiences judge the whole organization by how they did.
And the people running the event are often the same people running the site.
What keeps coming up, and what we do about it
- 01
A site that falls over when it matters most.
A site that’s fine all year slows to a crawl the morning tickets go on sale.Engineer for the spike
Hosting that scales when traffic jumps, caching for anything that doesn’t change by the minute, and careful handling of outside data so a slow ticketing or schedule feed can’t take the site down with it.
- 02
Schedules nobody can sift through.
Showtimes, stages and artists change constantly and live in several systems. Visitors can’t find what’s on, and staff enter the same set change in three places.Connect the schedule once
We pull schedules, performers and attractions from the systems where they already live and present them the way people browse: by day, by stage, by interest, so visitors can find what’s on tonight.
- 03
A ticketing handoff that loses people.
The path to a ticket crosses into a system that looks like a different organization. Every extra step costs sales.Smooth the path to a ticket
We design the route from discovery to purchase as one experience, integrating ticketing as closely as the platform allows and carrying the brand across the handoff.
- 04
An experience that ends at the gate.
The screens, the intermissions and the moments people film rarely connect to the digital work that sold the ticket.Take it into the room
Graphics, video board content, games and AR for the venue itself, so the moments people remember feel like part of the same event as the site that sold them the ticket.
- 05
First-timers who don’t know where to start.
Regulars know the event. A site written for insiders quietly turns new audiences away.06A year-round presence on an event-sized team.
The team is busy running the event, the site goes quiet between seasons, and each year’s audience has to be won back.Grow the audience between seasons
First-timers get a clear introduction to the basics; regulars get a fast path to what’s new. Stories, archives, announcements and small tools keep the site worth visiting between events, so next season’s on-sale starts with people who’ve been paying attention.
Where we’ve done it
A 50th-anniversary website, a modernized brand and in-arena games, with 7 million campaign impressions and a 21% conversion rate.
Read the case study: Canadian Finals Rodeo
A talent showcase, funding hub and admin tool, with a real-time 3D hero you can draw across.
Read the case study: Edmonton Screen
An online showcase for Niobe Thompson’s award-winning documentaries.
Read the case study: Handful of Films
Frequently asked questions
Questions festivals and venues ask
Yes. We plan for peak traffic from the first build, and load-test the busiest paths before tickets go on sale.